Restaurant Atlas A working reference for independent operators

The numbers behind running a restaurant, written down plainly.

Restaurant Atlas is an operator's reference: what a POS contract actually costs, where delivery margins go, how to schedule a kitchen without burning it out. No vendor sponsorships, no affiliate links — guides an owner can hand to a manager.

The first collection is in editing now. Everything below is the publishing index, not a promise of dates.

The publishing index

Three collections, in the order operators asked for them.

Each guide gets researched against real vendor contracts and operator interviews, then edited until a busy owner can read it in fifteen minutes. A guide ships when it's right, and its status here stays honest.

Collection one — Point of sale

What a POS quote leaves outProcessing rates, hardware leases, and the fees that appear after month three.In editing
Switching POS without losing a weekMenu migration, reprinting workflows, and training a line crew mid-service.Drafting
When a tablet is enoughCounter-service setups that skip the full terminal install.Researching

Collection two — Delivery economics

The anatomy of a $30 delivery orderCommission, payment fees, packaging, and what's left on the bone.In editing
Marketplace menu pricing that doesn't insult regularsHow operators handle the delivery markup question in the open.Drafting
First-party ordering: when it pays for itselfThe honest math on running your own online ordering next to the marketplaces.Researching

Collection three — Staffing the floor

Scheduling a kitchen that people stay inRotas, clopens, and the real cost of turnover per station.Drafting
Tipping structures, compared without ideologyPools, points, and service charges — how each plays out on a pay stub.Researching
Hiring your first managerWhat to delegate, what to keep, and how to write the job honestly.Researching

Method

Why trust a guide from a site you've never heard of?

You shouldn't — until you can check its work. Every Restaurant Atlas guide publishes with its sources attached: the contracts we read, the fee schedules we compared, and where the numbers came from. If a figure is an estimate, it says so in the sentence, not a footnote.

Nobody pays to be recommended. When a guide names vendors, it names the trade-offs too.

  1. Collect the paperReal contracts, rate cards, and statements from operators who share them.
  2. Interview operatorsOwners and managers review drafts against their own numbers.
  3. Edit for the pass lineIf it can't be read between lunch and prep, it gets shorter.
  4. Date it and revisit itEvery guide carries its last-checked date; stale guides get flagged, not quietly left up.

From the first collection

Where a delivery dollar goes.

A preview of the ledger style the delivery guides use: every cost named, nothing netted out behind a percentage. The figures below are an illustrative worked example, not data from any real restaurant.

Illustrative $30.00 marketplace order Food cost$9.80 Commission$6.15 Fees$2.50 Packaging$1.70 Labor share$5.05 Left over$2.80 Worked example for illustration; the published guide walks through how to build this ledger from your own statements.
The full guide, "The anatomy of a $30 delivery order," is in editing now.

Publication notices

Hear when a guide ships. Nothing else.

One email per published guide — the title, the gist, the link. No newsletter padding, no vendor offers, and the list is never shared or sold.

Sign-ups open when the first guide publishes. Nothing you type here leaves your browser yet.